From: {$engine_name} <support@{$engine_name}>
To: {$email}
Subject:  You are our gold member now ({$engine_name})

Dear {$fname},

Thanks for choosing our services!

We have received your bank check / money order for {$engine_name}. Your gold
membership has been activated. Please enjoy the services.

Unlimited searches and contacts
Unlimited anonymous emailing
Unlimited instant messenger
Priority of listing on search results pages
View "Who is interested in me?"
View "Who has viewed my profile?"
Browse the list of newly registered users
Dating advice and safety tips
Faster customer service
And many more...

If you have any question, please contact support@{$engine_name}

Customer Service
http://www.{$engine_name}